Tuesday, 17 November 2015

Initial Ideas explained

I have decided to use the indie genre for my music magazine. In order to learn more about the indie music scene, I researched the history of the genre and also annotated magazines to find out more about the conventions. The genre appeals to a niche audience and is slowly becoming more and more popular within today's society, and particularly the music industry. In this post I will be discussing possible conventions that I will use on my magazine. I have made a mind map of 'initial ideas' and since looking over that I have come up with my favourite ideas.


Names/Masthead:
Noize
Sound Bite
Point Blank
RPM
Current
Bracket
My favourite name for my magazine is RPM (which stands for revolutions per minute). This is because I think it sounds like the most professional  name which will stand out to the niche audience that I discuss below. Also it relates to music and the initialism of the word makes it look good and easy to remember because it is short and decipherable.

Price & Date:
December 2015
Winter 2015
Dec 15
01/12/15
£1.85
£3.25
£2.50
On my magazine I will use the date format of 'December 2015' because the issue will be released monthly. Also at the minute I think the price of the magazine should be £3.25 because the magazine will contain good quality images and information which will both have taken work to make, I think it is an acceptable price.

Colour:
Navy - White - Black - Grey
Purple - Grey - Black - Navy
Blue - Orange - Yellow - Red - Green
Orange - Olive Green - Red - Black
Dark Green - Light Green - White - Red/Maroon
Again, I am not sure what colour scheme I should use throughout my magazine so I will be using social media to gather other people's opinions. I will do that by gathering potential colours together to make a swatch and then use direct messaging on Twitter or Instagram to ask people which colour scheme they prefer.

Audience:
Men aged 25-41
Teenagers aged 12-19
Men and women aged 19+
Men and women aged 50+
I think the audience for my magazine will be males and females aged 19+ because the indie genre can be representative of either gender as the music that is produced through independent labels can represent a variety. Also the age would probably be varied but 19+ I think, depending on what colours and stories I decide to use within my magazine.

The Mode of Address for my magazine will be partly sophisticated, however the language used will sometimes be colloquial and chatty to make it easy for the audience to read. I want the language used to appeal to most age groups, as shown above I think my magazine will be suitable for both sexes aged 19+, so the language should be mature and taboo language could be used to appeal most to the niche audience. However, the language should not be so prestigious that it makes the magazine difficult to read, the reader should be able to easily enjoy reading the articles inside without getting confused and/or frustrated with the language. This will not be difficult because I am aware of how to appeal to the audience and know what and what not to do.

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